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WWW to non-WWW a simple but often overlooked SEO trick

Posted by on 3:51 am in michon news, online marketing, SEO, training, web design, website content | 1 comment

Often while doing website reviews we find that the www and non www urls of a domain don’t actually point to the same place. A lot of people don’t realise that www.yourdomain.com is actually a subdomain of yourdomain.com. This can lead to poor performance of your site in SEO terms. Having two paths to the same page can dilute the effective authority of your pages in the search engines index.  There is really only one solution to this problem and its called a 301 redirect. A permanent redirection from one URL to another performed by...

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Scottsdale Digital Enterprise – part 2

Posted by on 11:20 pm in michon news, online marketing, self employed, training, website content | 0 comments

We are off to deliver the second part of the Digital Enterprise program on behalf of 3P Consulting today.  We set the attending businesses some homework 2 weeks ago and I can’t wait to see what they found out about their businesses.  We asked them to do just a little bit of online keyword research around their business – to me this is the most exciting processes as you delve into your business and discover things you may not of know or you had just forgotten.  Plus you can get a solid idea of how to market your business online....

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Pink Social Media – will it work?

Posted by on 10:23 am in michon news, online marketing, social media | 3 comments

Today I was fortunate to be invited to a breakfast put on by Fairfax Media Ltd. The breakfast was to start the promotion of a new social media site called Connect Pink. They are aiming to launch this new social platform in June. How is this social platform different from all those others out there? Great question and one that was answered by Ros Marsden, the Sales and Marketing Director of this new initiative. Instead of just hearing what your friends are up too you will be able to choose to have certain types of news delivered to your feed...

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Who knew stumble upon is Social Media

Posted by on 9:11 am in michon news, online marketing | 1 comment

This slide struck me as being inconsistent with what I understood about social media. What does StumbleUpon have to do with social media its not a site like facebook or twitter where you talk to followers, friends and family.  Who knew that StumbleUpon was actually social media obviously I didn’t. But of course it is, people trawling the net vote with likes and dislikes for sites that interest them.  StumbleUpon then ranks and sorts these votes and delivers the urls in a semi random manner to interested stumblers. All pretty simple...

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Workshop food!

Posted by on 7:22 am in michon news | 0 comments

This is the yummy food put on for us by Scottsdale Art and Framing at the Scottsdale Social Media workshop! And they made something ‘gluten free’ for Simon.. We feel terribly spoilt 🙂

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Social Media workshops coming to the North East of Tassie!

Posted by on 8:25 am in michon news, online marketing, social media, training | 0 comments

Tomorrow we are presenting a social media workshop to the fabulous people of Scottsdale.  I can’t wait to share some tips on using social media in their businesses.  Thanks to the internet and now to social media isolation is no longer a hinderance to getting your business “out there”.  The world is now everyones market place, which means to do well you must actually learn to market well.  The key to great marketing is to research your clients/customers, to really know who they are..  One extension of this is to understand...

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Watching niece in WMBL grand final!

Posted by on 4:19 am in michon news | 0 comments

Soo exciting – my 19 year old niece is about to play in the WMBL grand final!Her name is Tayla Roberts (number 11), she plays for Bulleen – they are playing Dandenong..Go Bulleen!!ABC TV right now :-)For my UK & USA friends, this is the national women’s basketball league 🙂

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Grab first image from a WordPress post

Posted by on 12:25 am in michon news, training, web design | 0 comments

Ever wanted to use the first image in your post as a teaser for your blog listing just like on the Michon International Blog here’s how we did it. Place this piece of code in your themes function.php function first_post_image($content) {   $first_img = ”;   $output = preg_match_all(‘/<img.+src=[\'”]([^\'”]+)[\'”].*>/i’, $content, $matches);   $first_img = $matches [1] [0];   return $first_img; } Then use it in the post loop as follows. <? php echo first_post_image(get_the_content()); ?>...

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A viral campaign we can learn from?

Posted by on 7:22 am in michon news, online marketing, social media | 0 comments

If you haven’t heard about the viral campaign, Kony 2012, you MUST be living under a rock or not use the Internet, watch TV, read the papers or listen to the radio.. Kony 2012 is a campaign started last year by “Invisible Children” an organization that tries to help African children caught up in wars in their continent.. They created a video in the hope that if they could make just one of the ‘bad guys’, in this case Joseph Kony, famous around the world for being a human rights criminal the politicians would have...

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Michon International Office pics

Posted by on 5:46 am in michon news | 1 comment

See the full gallery on Posterous The Michon International office – a couple of views so you can look around :)Simon looks soooo busy!

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