Thats right you can now create pages for your business on Google+, which is a great idea because the more content about your products/services that you can get out there the better! And of course Google is the main player in town when it comes to getting you traffic to your website..
There is an article here from Search Engine Land which you can read – it explains more 🙂
And here is our Michon International Google Page … and our Smik Web Design Google Page … We haven’t finished filling them out yet, but it only took about 5 minutes to set each up 🙂